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TikTok’s New Favorite Pen

If you’re reading this blog post, you probably know how to write. Maybe you even do it with some regularity. You’re a “writer,” one could say. And there comes a point in the lives of most writers when they chance upon an exceptionally good pen. One that glides across the page like ice. One that does exactly what they want it to do. After a revelation like that, they hold on to that pen until it’s bone dry. They may, for the first time in their life, take notice of the actual brand. They may ask “Where can I get more?” It’s a tale as old as time.

This is precisely what happened to Sam Hart, viral TikTok user and calligraphy aficionado. On April 30th, she uploaded a TikTok (@thesam_show) singing the praises of a particularly smooth promo pen she received from her new apartment building. Coincidentally, her workplace assigned her to a merchandise campaign for their brand, and she pitched her new favorite writing instrument. Naturally, they were a big hit. “I am the most popular person in the office because I am the one who procured these pens,” Sam proclaims proudly. “I’m a hero, in fact.”

The TikTok blew up over the next few days, now sitting at 1.5 million likes and 8500 comments . Like the hero she is, Sam later posted a follow-up with the product name – the BIC Intensity Clic Gel Pen, or ICLGEL – and ended it with a writing demonstration. 

The pen is exclusively supplied by Koozie Group and only available in bulk quantities as a promotional item. Luckily, that happens to be our specialty. Here you’ll find the pen in question, available in a wide range of colors with your brand’s logo printed on them. Of all the promo products out there, there aren’t many that inspire as much passion as a good pen, and the ICLGEL pen is among the best.

Get Your Pride Promo Items Now!

Pride month is right around the corner, and now is the best time to think of ways to incorporate LGBT support and awareness in your branding. If you want your business involved in fundraisers or rallies, or are simply looking to show support for a good cause, you’ll want to order those items soon! Production on custom promo items takes time, so we at Snap Promotions recommend planning these orders well in advance. That way, you’ll have them by the time they’re most effective and relevant.

Speaking of promo items, Snap offers several high-quality pride and rainbow-themed products that are perfect for any Pride Month event or promo campaign. A popular choice is the LGBTQ+ 4″x6″ Pride Flag, which comes with a 12″ wooden pole sporting your brand’s custom design. It’s a particularly good option for rallies or parades! For something more understated, these Pride Buttons are a simple, affordable option. They’re the kind of buttons that stay fastened to backpacks and totes for years, which is pretty good mileage for a promotional item. Speaking of bags, check out our Progress Pride Laminated Fashion Tote Bag for a handy option for any pride event.

Or, might I interest you in apparel of the headgear variety? Consider these Rainbow Bucket Hats, which are reversible, breathable, and available in various pride-themed color schemes. We also offer rainbow-colored Trucker Caps, with a mesh back and stylish rainbow flat-billed visor. While flags and such are excellent for parades and other pride events, apparel like these are more likely to be worn year-round.

My personal favorite in our store is the Rainbow Socks with Full Pride Flag, one of our best-selling Cotton Crew socks. They’re fully custom-knit socks that come in a variety of lengths and colorful styles, while coming with a “Walk the Pride” header card on the packaging. Lots of people love funky, colorful socks, and these scratch that itch.

As I’d be remiss to mention, we have far more rainbow and pride-related items for sale on our online shop! Wristbands, phone wallets, lapel pins, keychains – if you can think of a promotional product, there’s a good chance we have a rainbow variant perfect for your needs. Remember, you’ll want to order them soon!

Product Spotlight: Custom Printed Stanley Mugs and Pelican Tumblers

Stanley QuenchersFor over a century, the Stanley stainless-steel water bottle was a favorite among blue-collar laborers and outdoorsmen; they were insulated enough to stay cold after a day in the sun, while durable enough for lifelong use. But, if you’re reading this in 2024 or beyond, that probably isn’t the demographic or lifestyle you associate with the Stanley brand. In recent years Stanley cups have exploded in popularity, riding a wave of viral marketing, health-based social media trends, and a growing interest in sustainability. TikTok became plastered with personalized Stanley collections, particularly among health-conscious young women (counter to decades of masculine marketing). This widespread, consumerist fervor skyrocketed Stanley’s revenue from $70 million in 2019 to $750 million in 2023 (source: CNBC).

Likely as a result of their overnight success, Stanley products are notorious for their scarcity. Their most popular item four-years-running, the enormous 40 oz. Quencher, is chronically out of stock. New and limited edition colorations seem to disappear from stores as soon as they arrive, with many becoming pricey collector’s items in a booming resale market. Their popularity and utility make them excellent promotional items with a custom imprint or engraving. While owning a Quencher undoubtedly comes with a certain status, Stanley isn’t the only name in the game. If you’re shopping for a stainless-steel insulated water jug that somehow fits in your cupholder, you won’t need to look too hard for quality alternatives.

A fantastic option we’d like to showcase is the 40 oz. Pelican Porter. It shares all the functionality and practicality of the Quencher, while boasting more consistent availability and 18 different color options. Here at Snap, we’re such fans of the Pelican Porter that we’ve used it for both personal use and our own self-promo. At the end of the day, you can’t go wrong with either option. If you think your business might benefit from quality tumblers with your logo for a promotional giveaway, not only do we agree, but we’re happy to help!

The Ultimate Guide to Promotional Products for Holiday Gift-Giving

The holiday season is fast approaching, and it’s time to start thinking about unique and memorable gifts for your staff and customers. Promotional products are a fantastic way to show appreciation, build brand awareness, and leave a lasting impression. Custom branded promos provide you with a range of creative and thoughtful ideas for holiday gift-giving.

Promotional products offer a range of benefits for businesses, especially during the holiday season. Some key advantages include:

  • Increased Brand Awareness: Promotional items provide a tangible way to showcase your brand and keep it at the top of customers’ minds.
  • Cost-Effective Marketing: Compared to traditional advertising methods, branded products are a cost-effective way to reach a wide audience.
  • Improved, Long-Lasting Brand Perception: By associating your brand with high-quality and useful products, you can enhance your brand’s reputation and perception. Compared to other forms of advertising, promotional products have a longer lifespan, providing ongoing brand exposure.

Holiday gift-giving brings people together and spreads joy and goodwill. By incorporating promotional products into your holiday gift-giving strategy, you can amplify the positive impact of your gifts. Whether you’re giving gifts to your staff or customers, promotional products add an extra touch of personalization and thoughtfulness, making your gifts more memorable and appreciated.

Promotional Products for Staff

When selecting promotional gifts for your staff, it’s essential to consider their preferences, needs, and the overall company culture. Here are some great options to show your appreciation and strengthen your team spirit:

  • Custom apparel is a popular choice for staff gifts. Consider items like branded t-shirts, hoodies, or jackets with your company logo or a fun holiday design. These items not only promote your brand but also create a sense of unity among team members.
  • Help your staff stay hydrated with personalized drinkware. From stainless steel water bottles to ceramic mugs, there are numerous options to choose from. Adding individual names or initials can make these gifts even more special.
  • Consider tech gadgets and accessories like custom USB drives, wireless chargers, or Bluetooth speakers. These gifts are not only practical but also showcase your company’s tech-savvy image. And with the rise of remote work, products that cater to virtual or remote environments are in high demand, like webcam covers, wireless chargers, or noise-canceling headphones. These products enhance productivity and address the specific needs of remote workers.
  • Office supplies may seem ordinary, but they can make a significant impact on productivity and organization. Consider items like custom notebooks, desk organizers, or branded pens. Add a personal touch by including inspirational quotes or messages.

Promotional Products for Customers

Similar to staff, you should consider your customers’ preferences, demographics, and interests. While there are numerous options out there to choose from, here are just a few ideas that will leave a lasting impression on your customers:

  • Calendars and planners are practical and highly visible promotional products that can be used throughout the year. Add your company logo, contact information, or inspirational messages to keep your brand top of mind.
  • Tote bags are versatile and eco-friendly gifts that customers will appreciate. Opt for high-quality, durable materials and incorporate your brand’s logo or a catchy design. Not only are they functional, these bags are also a walking advertisement for your brand.
  • Notebooks and journals are timeless gifts. Choose high-quality materials and customize them with your brand’s logo or a thoughtful message.

Promotional Product Trends for the Holiday Season

To keep your branded holiday gifts fresh and appealing, it’s essential to stay updated on the latest trends. Here are some trends to consider for the holiday season:

  • Eco-friendly promotional products are gaining popularity, like reusable water bottles or recycled notepads. Opt for items made from recycled materials, organic fabrics, or renewable resources. This aligns with customers’ values and showcases your brand’s commitment to the environment.
  • Both customers and employees appreciate personalized items tailored to their preferences or needs. Explore customization options such as individual names, monograms, or unique messages.
  • The holiday season can be stressful, so why not provide your customers and staff with wellness and self-care items? Consider items like scented candles, stress balls, or essential oil diffusers. These promote relaxation and well-being while keeping your brand in mind.

Promotional products provide a unique and effective way to connect with your staff and customers during the holiday season. By carefully selecting and customizing these gifts, you can strengthen relationships, boost brand awareness, and show your appreciation. With the ultimate guide to promotional products for holiday gift-giving, you have all the tools to create memorable and meaningful experiences for your recipients. Start planning your promotional product campaign today and make this holiday season one to remember!

Press Release: Snap Promotions Certified as a Woman Business Enterprise

Lawrence, KS, August 28, 2020 – We are happy to announce that Snap Promotions has been certified by the state of Kansas as a Disadvantaged Business Enterprise (DBE) and a Woman Business Enterprise (WBE).

“It’s always been our intent to pursue certification from Kansas to be recognized as a woman owned business,” says Kristin Eldridge, owner and founder of Snap Promotions, which was founded in 2009. “But when you’re running a small business and involved in the community, it’s not always easy to find the time to fill out all of the paperwork involved.”

While 2020 has been a challenge for many businesses, Snap Promotions has been using this time to pursue ways to make the business even stronger in the future.

“We’re excited to see what new doors this certification can help open for us,” explains Eldridge. “We’ve had existing clients tell us that they can put us on a more preferred status with this certification. Next we’ll be pursuing this same designation from the federal government.”

Based out of Lawrence, Kansas, Snap Promotions was founded by Lawrence residents Lee and Kristin Eldridge in 2009. Snap Promotions specializes in custom printed promotional products, giveaways, decorated apparel and corporate gifts. Snap Promotions works with local, regional and national clients. Learn more about Snap Promotions at

About Kristin Eldridge
Kristin Eldridge founded Snap Promotions in 2009 and has been in the promotional marketing industry since 2001. Eldridge is active with numerous organizations in Lawrence including P.E.O., Lawrence Rotary Club, Cottonwood and the Lawrence Chamber of Commerce.

Press Release: Angie Rexroad Joins Snap Promotions

Lawrence, KS, January 10, 2019 – We are happy to announce that Angie Rexroad is joining the team at Snap Promotions.

“We’ve been wanting to add to our staff, but we’ve been waiting for the perfect person. We couldn’t have found a better fit for Snap Promotions than Angie Rexroad,” says Kristin Eldridge, owner and founder of Snap Promotions. “Angie encompasses the integrity, personality and work ethic we desired.”

Rexroad will be focused on expanding Snap Promotions’ reach in Lawrence, Topeka, and the surrounding communities.

“The promotional marketing industry has appealed to me for years,” explains Rexroad. “Getting to speak with people about their businesses and help them become more successful is a lot of fun. And Snap Promotions has an incredible reputation in the community.”

Based out of Lawrence, Kansas, Snap Promotions was founded by Lawrence residents Lee and Kristin Eldridge in 2009. Snap Promotions specializes in custom printed promotional products, giveaways, decorated apparel and corporate gifts. Snap Promotions works with local, regional and national clients. Learn more about Snap Promotions at

About Angie Rexroad
Angie Rexroad has lived in Lawrence since 1999. She was the owner and co-founder of Love Grub before selling it in 2018. Rexroad, along with her husband Gary, are committed to serving several local charities including Boys & Girls Club, Just Food and Habitat for Humanity. She also spent 11 years working in school district USD 497 with children with exceptionalities.

About Kristin Eldridge
Kristin Eldridge founded Snap Promotions in 2009 and has been in the promotional marketing industry since 2001. Eldridge is active with numerous organizations in Lawrence including PEO, Lawrence Rotary Club, Cottonwood, Lawrence Women’s Network, Toastmasters International and the Lawrence Chamber of Commerce.

Custom Fidget Spinners

People ask us all the time, “What’s new?”

There are always new products available in the promotional products industry, but every couple years an item comes along and takes the promotional products industry by storm. This year will be the year of the Fidget Spinner. Every time we get a sample, one of our kids grabs it and proceeds to play with it for hours. Our manufacturers have been selling them as quickly as they can produce them. We’ve been hesitant to recommend them for projects because it’s been hit or miss if we could get them. They’re that hot.

The good news is that production seems to have caught up with demand. We have several suppliers with plenty of stock. So if you want the current hot item, just let us know. We’re happy to help!


10 Most Popular Tech Gifts for 2014

Our poor blog! It has been ignored for longer that I care to admit. But it’s been a busy year. And as the year comes to a close, it’s a great time to look back at some of our most popular products.

Tech-oriented products have been around for a long time, but every year new products are introduced into our industry. A couple of them have bubbled to the top of our list of most popular promotional gifts.

Ear Bud Splitter Stand10. Phone and Tablet Stands
Like many of our products, stands are available at a variety of price points. We have inexpensive giveaways as well as high-end corporate gifts. One of my favorites is the Ear Bud Splitter Phone Stand. The suction cup easily attaches to the back of your phone or small device, allowing you to prop up your phone for easy viewing. Remove the suction cup cover and the stand transforms into a splitter for your ear buds. Now two people can listen at once. Very handy! If you’re looking for a nice gift, you should ask us about our SOLO Tablet Cases, a retail brand available to our industry.

Bluetooth Solo Speaker9. Bluetooth Speakers
Do you get tired of trying to listen to music or watch a movie using the little internal speakers in your electronics? Me, too. Most cell phones and tablets have bluetooth capabilities. And we have bluetooth speakers that can be imprinted with your logo. If you have a select group of customers or employees, these make excellent gifts. The Solo Speaker is a rechargeable speaker that connects to your bluetooth enabled device within 10 meters of the speaker. Perfect for travelers, or in an office to deliver the music that your iPhone, iPad, Android OS device, or other Bluetooth enabled device is meant to.

Micro Buff8. Micro Buff Screen Cleaner
No more smudges! Clean your screen with a soft microfiber cloth. The Micro Buff and Micro Buff Mini are a great way to promote your brand with a tech-savvy gift. The Micro Buff utilizes re-positionable “Sticky Pad Technology” that allows it to grip tightly to the back of most gadgets. Leaves no sticky residue. Or if you prefer, instead of sticking the cloth to the back of your device, you can stick it to a reusable card for your purse or wallet. The cloth is printed in beautiful full color.

Ear Buds7. Ear Buds
Available in a variety of colors and styles, ear buds are inexpensive and useful. Travelers use them during flights and layovers to avoid disturbing others while watching movies. They’re great for runners, music lovers and people who work in quiet environments. And kids. Whew. I think my kids use them so they don’t have to listen to me sing along to their favorite songs. The Retractable Ear Bud with Microphone is available in several fun colors, and offers a nice imprint area for your logo.

Power Banks6. Power Banks (Battery Chargers)
As these continue to come down in price, their popularity will continue to rise. Power banks allow you to give your electronic devices a quick charge when you might not have easy access to traditional charging sources. The Deluxe Traveler’s Mobile Charger is a portable lithium-ion battery in an ABS plastic shell. This power bank includes a standard USB connector cable to charge battery from your computer or any USB port with a power supply, and cotton strap with nickel-plated split key ring. Output capacity is 1000mA. Charging capacity: 100% for iPhone® & Smartphones; iPad®: 15% for iPad® 1, 2 and 3 – 20% for iPad® Mini; 100% for iPod® and digital music players.

Silicone Wallets5. Silicone Wallets
It’s not always convenient to carry a wallet or purse. But if you want to travel light, a silicone wallet that attaches to your cell phone is a convenient way to carry your ID, money and credit cards. A Silicone Wallet with a re-positionable adhesive sticky back is a fun and functional giveaway. Available in a variety of colors and styles. The Roadrunner Silicone Wallet is available with a stock or custom card that gives this giveaway the feel of a retail product.

USB Wall Chargers4. USB Wall Chargers
Much like the Power Banks, USB Wall Chargers have become popular promotional gifts. Excellent for people on the go, travelers, or those who need a convenient way to charge their devices while at work. This Dual USB Wall Charger is a universal charger with two USB ports to simultaneously charge two phones, using your device’s USB cable. Output: 5V/1A/5W. The plug blades can be folded inside the charger for easy and convenient portability. And this product comes standard with a full color dome imprint. High-perceived value and a useful gift.

Stylus Pen3. Stylus Pen
Another great way to stop the smudges! At least some of them. As we transition from our old laptops to multi-functional tablets, Stylus Pens have become even more useful. Tablets like the Surface are utilizing touchscreen technologies across many applications. The Satin Stylus Pen is not only one of our favorite stylus pens, but one of our favorite promotional pens for under a dollar. Features a rubber grip for comfort and control, twist action mechanism for the pen, and a stylus on the the top. Available in a variety of popular colors!

USB2. USB Drives
This year one of our most popular tech gifts gets knocked down a peg. USB Drives have long been not only our most popular tech gift, but one of our most popular corporate gifts across all product categories. I guess second place isn’t all that bad. While USB Drives are available in many shapes and designs, our most popular drive is the Mix ‘n’ Match Swivel Drive. Features a capless design so you never lose your cap. Just swivel the clip and plug it into your computer. And you get to mix and match across a variety of clip and body colors. A great way to customize your drive to reflect your next promotion.

USB Car Chargers1. USB Car Chargers
And this year, our number one selling promotional technology gift is the USB Car Charger. When you select a USB Car Charger, make sure it charges the devices you need to charge. Not all are created equal. And not all chargers are intended to charge more demanding devices such is iPads and tablets. The Deluxe Round USB Car Charger is an excellent choice. Features dual ports and a LED ring that helps illuminate your logo in the dark. The white USB port is for all apple products such as iPod®, iPhone®, iPad®; and the black USB port is for Samsung®, HTC, Blackberry®, smart phones, and other devices.


Quick Ideas for Holiday Gifts

I’m full of pumpkin pie and glad to be working inside on this cold Kansas day. I’m not sure that I’m emotionally prepared for the holidays yet. Santa seems to have been busy the last few months filming dozens of commercials. I hope he’s had time to run the North Pole. I’ve been a good boy this year.

With the holidays quickly approaching, it’s time to turn our attention to business gifts. If you haven’t ordered your corporate holiday gifts yet, there’s still time. If you’re needing gifts for your employees, clients or prospects, we’ve got some great ideas for you. And all of these items can be decorated and shipped in less than five working days.

Recycled Cardboard MousepadsRecycled Cardboard Mousepads
Made from 100% recycled cardboard, this promotional gift is both eco-friendly and affordable. Features the universal recycling symbol debossed on the mousepad. Easy to mail or to include with other promotional materials. Can be debossed with your logo and company slogan. Order as few as 144 mousepads for $2.63 each plus setup charges and S&H. The USB mouse is not included, but we can do those too!

Bamboo Photo FrameBamboo Photo Frame
This Bamboo Photo Frame is as handsome as it is  useful. This will truly be an appreciated gift. Bamboo is an easily renewable resource, making this frame another eco-friendly holiday item. Laser etched with your logo, this frame will proudly display your brand and a 4″ x 6″ photo. Includes easel stand for vertical or horizontal display. Order as few as 60 frames for $10.60 each plus setup charges and S&H.

Garrity Lithium White LED Keychain LiteGarrity Lithium White LED Keychain Lite
This L.E.D. light is the brightest and whitest available. Built to provide more than 23 hours of continuous light and years of intermittent light. Features a push-button switch and two lithium button cell batteries included (refillable). Available in blue or white. A useful promotional gift. I use my keychain light all the time! Order as few as 48 keychains for $2.23 each plus setup charges and S&H.

Crossing Excursion Bottle SetCrossing Excursion Bottle Set
This multi-piece set includes: 34-oz. bottle; 83″ x 51″ safety blanket; flashlight (2 AA batteries included); sewing kit (consisting of red, black, and white thread, 2 white buttons, 1 safety pin, and 2 needles); blinking safety light to attach to a belt or purse strap with on/off switch (2 AA batteries included); multi-function whistle with integrated thermometer (Fahrenheit and Celsius readings), compass, and magnifying glass; and pocket knife consisting of 1 large blade, can opener, flat head screwdriver, bottle opener, awl, corkscrew, tweezers, and tooth pick. Whew! Order as few as 48 gift sets for $18.57 each plus setup charges and S&H.

Credit Card Size Bottle OpenerCredit Card Size Bottle Opener
Not that we would ever advocate drinking a bottled beverage or two, but many people seem to like to partake in this activity. Especially around the holidays. And when they do, they’ll need a bottle opener with your logo on it. This stainless steel bottle opener fits in a wallet credit card slot. A high-quality and durable giveaway, this bottle opener can be laser etched with your brand. Order as few as 288 bottle openers for $2.77 each plus setup charges and S&H.

Essential Organic Cotton Carry-All ToteEssential Organic Cotton Carry-All Tote
Made from factory certified 100% organic cotton, this eco-friendly tote features a large main compartment, and durable and soft cotton cording handles attached to the bag with grommet accents. Organic cotton farming techniques maintain soil fertility and reduce toxic pesticides and insecticides that pollute our air and water. This tote is approximately 15″ x 13″ x 4″. Order as few as 48 organic cotton totes for $8.60 each plus setup charges and S&H.

This is just a start. Let us know a little about your corporate gift giving needs and we’d be happy to share some more ideas. Now is the time, whether you’re ready for the holidays or not!